Greek Journal
| Authors: | Drossos D., Giaglis G., Vlachos P., Zamani E., Lekakos G. |
|---|---|
| Title: | Consumer Responses to SMS Advertising: Antecedents and Consequences |
| Journal: | International Journal of Electronic Commerce |
| Volume: | |
| Number: | |
| Pages: | |
| Year: | 2013 |
| Publisher: | M.E. Sharpe |
| To appear: | Yes |
| Link: | http://www.ijec-web.org/ |
| ISI: | Yes |
| Impact Factor: | 2.15 |
| File name: | |
| Abstract: |