| Abstract: | The analysis of the relationships among strategy, structure and performance is a major research topic of particular interest to both researchers and management practitioners. This paper develops a research model for investigating these relationships for the case of e-business strategy adoption. A model is developed consisting of several hypotheses concerning the relationships among e-business strategy adoption, information and communication technology (ICT) investment, non-ICT investment, business process reengineering (BPR) and business performance. In order to test the hypotheses, data from a sample comprising 271 Greek firms are used to estimate a structural equation model. The results show that e-business strategy adoption is positively associated with BPR, while it is not related however to ICT and non-ICT investment. Furthermore, BPR, ICT investment and non-ICT investment have significant positive paths leading to the dependent construct (business performance), while e-business strategy adoption has a statistically insignificant coefficient. Therefore, our results show an indirect positive effect of e-business strategy adoption on business performance through BPR. |
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Greek